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Listen to these actual phone calls, recorded to allow our clients to hear firsthand how their phone calls were handled before OptiCall.

Recorded
Practice Call
What to listen for: How OptiCall Counselors would have handled it:
Call 1 speaker
  • Unable to provide basic LASIK information
  • Tells caller to call back later because staff are busy in surgery
  • Makes no attempt to capture follow-up information
  • Has unlimited time to explain first steps in vision correction, surgeon experience and technology options, price, and payment options
  • Multiple counselors means that callers always reach someone competent
  • Captures follow-up information as a priority
Call 2 speaker
  • Tone of voice is neither helpful, nor friendly
  • Caller is leading the call, with minimal response or interviewing by the practice counselor
  • Poor description of technology and procedure
  • Trained to be patient, sound friendly and be helpful
  • Interviews caller by asking key questions, building trust and gaining prospect information
  • As a last resort, offers to mail information to prospect to encourage future communication
Call 3 speaker
  • Refers strong candidate to web site for self-research
  • Sounds bothered and distracted
  • Does not engage caller in a dialogue, allowing them to ask questions and absorb information
  • No invitation to visit office or schedule appt.
  • Always provides basic information and is trained to answer most any question
  • Has only one responsibility and is totally focused on caller's needs
  • Builds trust by asking key questions and educating prospect
Call 4 speaker
  • Pleasant greeting, but immediately transfers call
  • Transfers to voice mail and no one available to speak with caller
  • Multiple counselors means that callers always reach someone competent and well-trained
Call 5 speaker
  • Pleasant greeting, but no offer to answer questions or engage in dialogue
  • Offers to mail information
  • Admits to caller that she is unaccustomed to receiving calls and has limited information
  • Establish rapport and trust with the caller by asking specific questions and providing qualified answers to address concerns
  • Mails information if unsuccessful in telephone conversation
Call 6 speaker
  • Places caller on hold, then refers them to a "tech" for LASIK questions
  • Tech provides poor description of procedure and benefits
  • No interviewing questions to gain information about caller
  • Having multiple counselors dedicated to each practice ensures that caller reaches a trained, focused counselor.
  • Builds trust and captures follow-up information by interviewing caller
Call 7 speaker
  • Unable to answer questions about the procedure and seems
    "lost"
  • No invitation to visit office or schedule appt.
  • No interviewing questions to gain information about caller
  • Always invites the caller to visit the office for personal consultation and education
  • Builds trust through asking key questions and interviewing the prospect

 

 

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video
>> Running time 1 min., 20 secs. Opens in Windows Media Player
 
video
>> Running time 2 min., 19 secs. Opens in Windows Media Player